Truvia is made of stevia leaf extract, erythritol, and natural flavors. Because it comes from the stevia plant, Cargill classifies it as a natural sweetener in addition to being a non-nutritive sweetener, although Cargill has settled lawsuits alleging deceptive marketing of Truvia as “natural”. Since its launch in 2008, Truvia natural sweetener has become the second best-selling sugar substitute in units in the U.S.
We believe sweetness was meant to be enjoyed. That’s why we created products that allow you to reduce sugar, not flavor. Born from the leaves of the stevia plant, our sweetness is rooted in nature along with the firm belief that sweetness does not have to be sacrificed.
ruvia tabletop sweetener is marketed to consumers as a packet sweetener for food and beverages. This makes it a direct competitor to existing packet sweeteners Splenda (sucralose), Equal (aspartame), Sweet’n Low (saccharin), and table sugar. It is available in the United States in 40-ct, 80-ct, 140-ct, and 240-ct single-serve packages. It is also available in the U.S. in a 9.8 oz “spoonable” container that is the equivalent of an 80-ct box. One packet of Truvia natural sweetener provides the same sweetness as two teaspoons of sugar. Truvia also makes a 75% reduced calorie sugar blend with stevia sweetener in both Cane Sugar and Brown Sugar varieties.
Sprinkled, stirred or poured, Truvía® sweetener products are refreshingly uncomplicated. If you’re looking to sweeten up your coffee or an entire meal, look no further — our products have the answer. Choose your natural sweetness.