The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world’s largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$24.1 billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses. As of 2017, the Nike brand is valued at $29.6 billion.
The company was founded on January 25, 1964, as Blue Ribbon Sports, by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, and subsidiaries including Brand Jordan, Hurley International and Converse. Nike also owned Bauer Hockey (later renamed Nike Bauer) between 1995 and 2008, and previously owned Cole Haan and Umbro. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of “Just Do It” and the Swoosh logo.
ACCELERATING TOWARD A LOW-CARBON GROWTH ECONOMY
Climate change is a global issue that requires global solutions. Resource scarcity, fluctuations in the prices of raw materials and disruptions to supply chains are real concerns for business. And, we understand the broader impact that climate-related issues have on the athletes we serve.
A sustainable economy is a low-carbon growth economy. Nike uses carbon as a leading indicator to assess sustainability, but we recognize sustainability goes way beyond carbon. It means addressing all our impacts on the environment and the communities where we operate, supporting labor rights in supply chains, while continuing to serve the athlete and our business.
Sustainability and business growth are complementary. We have reduced absolute CO2e emissions while simultaneously increasing revenues since FY00.