The foundation of Eucerin
The brand’s origins are in a pharmacy, that of Paul C. Beiersdorf in Hamburg.
In 1882 Paul C. Beiersdorf applied for a patent for a new type of medical dressing and in so doing founded the Beiersdorf Company. Eight years later, he sold the business to fellow pharmacist Oscar Troplowitz who began to manufacture products under the Beiersdorf brand name. Close cooperation with pioneering dermatologist Paul Gerson Unna meant that these products were inspired by and based on the very latest research of skin.
This combination of research and development runs through our history, right up to the present day.
It means that every one of our products is both scientifically relevant and proven for tolerability and efficacy, providing you with reliable solutions for different kinds of skin issues and problems.
In 1900, Dr. Isaac Lifschütz manufactured a perishable and sleek ointment base consisting of Eucerit and water and oil, naming it Eucerin.
Two years later in 1902 Lifschuetz achieved the patent for his manufacture in Germany.
In 1911, Dr. Oscar Troplowitz, who took over the company from Paul C. Beiersdorf in 1890, bought the patent and a few years later the first Eucerin products (iodine creme, loose powder) were introduced on the German market.
In the 1980s the brand was launched by Beiersdorf affiliates globally, including the USA. Since 1996 the brand also offers facial care products.